Government: State of Indiana
Industry: Government & Public ServicesChallenge: Overwhelming volume of citizen inquiries straining staff resources
Solution: Comprehensive AI Agent for Indiana Secretary of State business services
The challenge
The Indiana Secretary of State’s office was overwhelmed with business registration inquiries, regulatory questions, and service requests. Staff spent countless hours on repetitive phone calls and emails, leaving little time for complex cases that required human expertise.The solution
Tars built a comprehensive AI Agent that:- Answers common business registration questions
- Provides regulatory guidance and compliance information
- Handles service requests 24/7/365
- Escalates complex cases to human agents when needed
Measurable results
4,000+ Calls
Saved monthly with significant cost savings in staff time
200,000+
Conversations automated and still growing
97%
Success rate in resolving citizen inquiries without human intervention
Customer Quote
“Implementing an Agent revolutionized our customer service channels and our service to Indiana business owners. We’re saving an average of 4,000+ calls a month and can now provide 24x7x365 customer service along with our business services.”— Lindsey Roark Mayes, Ex-Director of SOS IT (State of Indiana)
Key takeaways
- ✅ 24/7 availability without additional staffing
- ✅ 97% automation success rate for common inquiries
- ✅ Massive cost savings in operational expenses
- ✅ Improved citizen satisfaction with instant responses
- ✅ Staff freed up for complex, high-value work
Education: UCI Paul Merage School of Business
Industry: Higher EducationChallenge: High volume of repetitive prospective student inquiries
Solution: AI Agent for admissions, curriculum, and student services
The challenge
The Paul Merage School of Business at UC Irvine received hundreds of repetitive emails about application timelines, tuition costs, curriculum details, and program requirements. Staff spent significant time responding to the same questions, delaying responses to complex inquiries.The solution
Tars deployed an AI Agent that:- Answers admissions and application questions
- Provides tuition and financial aid information
- Explains curriculum and program requirements
- Connects prospects with human advisors when needed
Measurable results
5,000+
Student interactions successfully automated on the website
Dramatic Reduction
Email workload decreased for common, repetitive inquiries
24/7 Access
Round-the-clock information for prospective students across time zones
Faster Responses
Instant answers for admissions and academic queries
Customer Quote
“Since our launch of Tars Agents, we’ve had more than 5k interactions from individuals on the website. We saw prospects interacting regarding application timelines, tuition, curriculum, and other items that may come through an email. This provides another avenue of access to our team while cutting down on staff needing to email back.”— Levi Eastwood, Marketing Director (UCI Paul Merage School of Business)
Key takeaways
- ✅ 5,000+ prospective student interactions automated
- ✅ Reduced administrative burden on admissions staff
- ✅ 24/7 access for international students
- ✅ Faster response times improving prospect experience
- ✅ Higher application completion rates
Telecommunications: Vodafone Qatar
Industry: TelecommunicationsChallenge: Generate leads across multiple product lines and service offerings
Solution: Multi-platform chatbot deployment across four distinct landing pages
The challenge
Vodafone Qatar needed to generate qualified leads across their diverse product portfolio—mobile plans, broadband, business solutions, and IoT services. Traditional static landing pages weren’t engaging enough to capture quality leads at scale.The solution
Tars deployed conversational landing pages that:- Guide users through product selection
- Qualify leads based on needs and budget
- Provide personalized recommendations
- Capture detailed information for sales follow-up
Measurable results
432,000+
Conversations automated across multiple product lines
896,000+
Total visits across all chatbot deployments
48.21%
Response rate - exceptionally high engagement for telecom services
Key takeaways
- ✅ Massive scale: 432,000+ conversations automated
- ✅ High engagement: 48.21% response rate
- ✅ Multi-product lead generation across entire portfolio
- ✅ Scalable system for consistent quality leads
Financial services: American Express
Industry: Financial Services & Credit CardsChallenge: Customer engagement through SMS marketing and web channels
Solution: Integrated chatbot deployment across SMS campaigns and official website
The challenge
American Express needed to improve conversion rates for credit card applications and customer service inquiries across both SMS campaigns and their website, while maintaining the premium brand experience.The solution
Tars implemented conversational experiences that:- Provide personalized card recommendations
- Answer account and billing questions
- Guide applicants through the application process
- Maintain consistent brand voice across channels
Measurable results
49.3%
Goal completion rate - nearly 1 in 2 customers converted
Tens of Thousands
Conversations automated across SMS and web channels
Cross-Channel
Consistent experience across SMS and web touchpoints
Measurable ROI
Improved marketing campaign performance and attribution
Key takeaways
- ✅ 49.3% conversion rate - nearly double industry average
- ✅ Omnichannel consistency across SMS and web
- ✅ Premium brand experience maintained
- ✅ Scalable across multiple marketing campaigns
Healthcare: Avec Group
Industry: Healthcare & Medical ServicesChallenge: Needed efficient patient triage and appointment scheduling
Solution: AI-powered symptom checker and appointment booking system
The challenge
Avec Group faced long wait times for appointment scheduling and initial patient consultations. Phone lines were overwhelmed, and patients were frustrated by slow response times for simple questions.The solution
Tars created an AI Agent that:- Performs initial symptom assessment
- Provides preliminary medical guidance
- Schedules appointments based on urgency
- Triages patients to appropriate care levels
Measurable results
90%
Increase in patient interaction rates with AI chatbot
Automated Assessment
Initial diagnosis capabilities reducing staff workload
Streamlined Scheduling
Faster appointment booking improving patient satisfaction
Reduced Wait Times
Instant responses for initial consultations and scheduling
Key takeaways
- ✅ 90% increase in patient interactions
- ✅ Intelligent symptom checking with high accuracy
- ✅ Automated scheduling reducing phone burden
- ✅ Improved patient satisfaction through faster service
Telecommunications: Unitel T+
Industry: Telecommunications & Mobile ServicesChallenge: Enhance customer support while driving business growth
Solution: 24/7 AI-powered customer support chatbot
The challenge
Unitel T+ needed to scale customer support for a growing subscriber base without proportionally increasing contact center costs. They also wanted to drive revenue growth through better customer engagement.The solution
Tars implemented a comprehensive support Agent that:- Handles plan inquiries and comparisons
- Processes billing and payment questions
- Provides technical troubleshooting
- Assists with service activations and upgrades
Measurable results
20%
Month-on-month growth achieved through chatbot engagement
5%
Reduction in contact center calls within first 4 months
24/7
Customer support capabilities without additional staffing
Customer Quote
“The implementation has delivered 24/7 customer support and is proving its value by reducing Contact center calls by around 5% in just four months of operation. Beyond enhancing the e-care experience, the chatbot is driving impressive business results, achieving a remarkable 20% month-on-month growth.”— Victor Pereira, Customer Care and CX Manager (Unitel T+)
Key takeaways
- ✅ 20% month-on-month revenue growth
- ✅ 5% reduction in support costs within 4 months
- ✅ 24/7 availability for customer support
- ✅ Impressive ROI in first quarter of operation
Small Business Success Stories
Fantastic Memories Travel
Industry: Travel & TourismSolution: Customer engagement and booking assistance
Flexibility and Performance
“TARS stands out for its flexibility, consistent performance, and outstanding support. The ability to drop in a new gambit and easily de-link and re-link gambits saves HOURS of time compared to regenerating from scratch.”— Aaron Rittmaster, Founder (Fantastic Memories Travel)
- Time saved in chatbot maintenance and updates
- Flexible workflows adapting to different travel packages
- Consistent performance across seasonal traffic spikes
Victoria Mutual Group
Industry: Financial ServicesSolution: Complex product guidance and customer support
Responsive Support
“Very responsive and supportive Team. The chatbots are not difficult to build once you have an idea of what you are doing, based on the backend work Tars has completed. They are flexible to clients’ requests.”— Keisha Cameron, Product Manager (Victoria Mutual Group)
- Simplified complex financial product explanations
- Flexible solutions for evolving business needs
- Strong partnership with Tars support team
Taqtik Health
Industry: Healthcare TechnologySolution: Lead conversion and customer engagement
Advanced Integration
“Advanced integration, easy to use, and very customizable. This chatbot does everything from AI integration to complete customization and is excellent for lead conversion in most industries.”— Rachel Rowling, Chief Operating Officer (Taqtik Health)
- High lead conversion rates in healthcare tech
- Advanced integrations with CRM and analytics
- Complete customization for brand consistency
Marketing Agency: Eikonikos
Industry: Digital Marketing & Lead GenerationChallenge: Improve lead gen campaign performance for clients
Solution: Conversational landing pages with comprehensive tracking
The challenge
Eikonikos needed to improve conversion rates for client PPC campaigns while providing detailed attribution and analytics. Static landing pages weren’t engaging enough and lacked the interactivity modern users expect.The solution
Tars conversational landing pages with:- Google Analytics integration for tracking
- Facebook Pixel for social media optimization
- AdWords conversion tracking for campaign optimization
- Dynamic conversation flows based on campaign parameters
Measurable results
2-3x
Higher conversion rates compared to static landing pages
Increased Engagement
More user interaction and time on page across all campaigns
Complete Tracking
Full attribution through Google Analytics, Facebook, AdWords
Client ROI
Demonstrable value for agency’s clients
Customer Quote
“TARS is an essential tool within our lead gen strategy. I started to use it a couple years ago, and the platform evolved to focus on results. You can integrate your Google Analytics, Facebook Pixel, and AdWords conversion tag to track results and measure your campaign. Compared with static landing pages, we have seen an increase in conversions and more engagement.”— Leonardo Wolff, Founder (Eikonikos)
Key takeaways
- ✅ 2-3x conversion improvement over static pages
- ✅ Complete attribution across all channels
- ✅ Higher engagement and better user experience
- ✅ Essential tool for lead generation strategy
Industry recognition
G2 Leadership awards
Tars has been recognized as a leader in conversational AI:Platform Excellence
Leader Badges:
- Leader in Chatbot Platform Category
- Leader in Conversational Marketing Category
- Momentum Leader (Fastest Growing Platform)
Customer Success
Customer Awards:
- Best Relationship Badge (Outstanding customer relationships)
- Best Estimated ROI Badge (Superior return on investment)
- Best Customer Support for SME Badge
Customer testimonials
Platform Quality
“Great conversational marketing and client support platform”“Tars has raised the bar and surpassed our expectations”“If you are building chatbots, you cannot go wrong with TARS”
Customer Experience
“Excellent chatbot platform with an amazing customer success team”“One of the biggest qualities of Tars is their ability to truly understand their clients’ needs”“The TARS team was extremely responsive and the level of support went beyond our expectations”
Quantified business impact
Operational efficiency across industries
Call Reduction
4,000+ calls saved monthly (State of Indiana)5% reduction in contact center calls within 4 months (Unitel T+)
Automation Success
97% success rate in automated problem resolution (State of Indiana)90% increase in interaction rates (Avec Group)
Growth
20% month-on-month growth (Unitel T+)2-3x conversion improvement (Multiple agencies)
Cost savings & revenue impact
Staff Efficiency
Thousands of hours saved in staff time across organizations
Lead Generation
Hundreds of leads monthly for real estate professionals49.3% conversion rate (American Express)
Customer Satisfaction
Higher satisfaction scores across all implementations24/7 availability without additional costs
By industry segment
Government & public sector
- 4,000+ calls saved monthly
- 97% automation success rate
- 200,000+ conversations handled
- 24/7/365 citizen service
Higher education
- 5,000+ student interactions
- Reduced email workload
- 24/7 access for international students
- Faster response times
Healthcare
- 90% increase in patient interactions
- Automated symptom checking
- Streamlined appointment scheduling
- HIPAA-compliant infrastructure
Financial services
- 49.3% goal completion rate
- Cross-channel consistency
- Premium brand experience
- Measurable campaign ROI
Telecommunications
- 20% month-on-month growth
- 5% reduction in support costs
- 48.21% engagement rate (Vodafone)
- Scalable lead generation
Marketing & agencies
- 2-3x conversion improvement
- Complete tracking and attribution
- White-label capabilities
- Essential lead gen tool
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